Ranchhod, Ashok <br/><br/>
Marketing Strategies a Twenty First Century Approach  

 - Harlow :   Ft/Prentice Hall,   c2004 
 - XVII, 239 p.  : ill 
<br/><br/>Includes Bibliographical References and Index 
<br/><br/><label>ISBN: </label>0273651927 
<br/><br/><label>ISSN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing Case Studies<br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.8101  / RAN