TY  - BOOK
AU  - Prahalad, C. K.
AU  - Doz, Yves L.
TI  - The Multinational Mission Balancing Local Demands and Global Vision 
SN  - 0029250501
U1  - 658.049 
PY  - 1987///
CY  - New York : 
PB  - Free Press, 
KW  - International Business Enterprises Management
N1  - YY
UR  - https://eaklibrary.neduet.edu.pk:8443/catalog/bk/books/toc/0-02-925050-1.pdf
ER  -