Brand Personification of Parent Brand and Brand Extension (Record no. 739570)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00507nab a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230808s2009 |||||||f |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jalees, Tariq |
| 9 (RLIN) | 681837 |
| 245 #0 - TITLE STATEMENT | |
| Title | Brand Personification of Parent Brand and Brand Extension |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 149-149 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand Extension |
| 9 (RLIN) | 741515 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Parent Brand |
| 9 (RLIN) | 766725 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Brand Personification |
| 9 (RLIN) | 766726 |
| 773 ## - HOST ITEM ENTRY | |
| Place, publisher, and date of publication | 2009 |
| Title | Market for ces: Formerly Published Market for ces: Journal of Management Thought |
| International Standard Serial Number | 18168434 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Articles |
| -- | 51 |
| -- | ABUL KALAM Library |
| Not for loan | Home library | Serial Enumeration / chronology | Total Checkouts | Date last seen | Koha item type |
|---|---|---|---|---|---|
| Engr Abul Kalam Library | Vol.04, No.04 (Jan. 2009) | 19/08/2023 | Articles |